JESSICA AMANDA GLUNZ
SELECTED EXPERIENCE
Partnership & Experience Leader | Hospitality, Brand & Lifestyle
WHAT I BRING
I build and scale experience-led environments that connect brand, culture, and community. My work focuses on developing partnerships, programming, and concept-led formats that drive engagement, retention, and commercial performance, leading projects end-to-end from concept and strategy through to execution and operations. I translate creative ideas into structured, scalable experiences across markets, with a strong focus on building ecosystems rather than one-off events creating formats people return to and that sustain relevance over time.* Scale experience-led formats for global brands and businesses
* Build partnership-driven ecosystems (not one-off events)
* Turn creative concepts into structured, revenue-driving formats
* Lead end-to-end delivery: strategy → execution → operations
* Drive engagement, retention, and commercial performance
CLUB MANAGER (Experience & Community)
Lynk & Co Berlin Club
Lynk & Co’s experiential space in Berlin, designed as a cultural hub connecting brand, community, and city.
VENUE LAUNCH, EXPERIENCE AND PARTNERSHIPSLed the launch and ongoing development of Lynk & Co’s experiential hub in Berlin, driving partnerships, programming, and community strategy to build a culture-led platform connecting brand, city, and audience.Oversaw daily operations and team management, while developing scalable, partnership-driven formats that increased engagement, retention, and commercial performance.IMPACT
* 100+ activations across cultural programming
* Double-digit growth in engagement and revenue
* Built ecosystem of local and international partners
* Drove repeat attendance through recurring formats
PARTNERSHIPS & COMMUNITY ACCESSBuilt and activated partnerships to expand cultural access, support local communities, and create inclusive, experience-led platforms.Business & Professional
* Hosted partnerships: Chamber of Commerce, Creative Mornings, Foodlabs, Aesthete ArtistsFashion & Lifestyle
• Activations: Partner collaborations during Berlin Fashion Week, London Fashion Week (Live Stream), and Berlinale
• Concepts: Fashion Design Market, Vintage the People "Pop-Up"Arts & Culture
• Concepts: Partner-driven formats including Fashion Design Market and Vintage the People Pop-Up
• Collaborations: FOMO, Spectral Echoes, LANWellbeing & Education
• Workshops & series with: PlayStation, DNA, Yoyoka Yoga
FOUNDER & MANAGING PARTNER
Mostwntd PR & Events Agency
PR & Events agency delivering concept-led experiential formats across Dubai’s luxury hospitality and lifstyle sector.
BUSINESS CREATION & GROWTHFounded and scaled a PR & events agency delivering concept-led experiential formats for luxury hospitality and lifestyle brands in Dubai.Built long-term brand partnerships and recurring event concepts that drove sustained audience growth, engagement, and commercial performance.IMPACT
• Produced large-scale events (intimate → 800+ guests)
• Built partnerships with luxury hospitality groups, recognised brands, and leading lifestyle players
• Created long-running concepts with multi-year success
• Delivered high-profile launches and brand activations
MOSTWNTD | SELECTED CLIENTS
DIRECTOR
Armani/Prive | Armani Hotels & Resorts
(Previously PR & Events Manager)
Premium nightlife venue within the Burj Khalifa, defined by selective guest curation, high-end service, and international entertainment programming.
OPERATIONS, PROGRAMMING & PARTNERSHIPSLed pre-opening and ongoing operations for a flagship luxury nightlife venue within the Burj Khalifa, driving programming, partnerships, and brand positioning through curated experiences and international talent.Oversaw end-to-end operations, including team leadership (30+ staff), full P&L ownership, budgeting, and revenue growth, ensuring a high-performing team and consistent premium guest experience.IMPACT
• Positioned as a leading nightlife destination in Dubai
• Led full operations: team and guest experience
• Managed high-profile partnerships and VIP audience
• Drove sustained commercial performance
